E-commerce Solutions
Ecommerce, also known as electronic commerce or internet commerce, refers to the buying and selling of goods or services using the internet, and the transfer of money and data to execute these transactions.
Importance Of E-Commerce
Companies can reach a wider audience. Companies have lower operational costs.
Shopping from home is more convenient for the consumer.
Consumers can easily comparison shop across different brands.
Online Marketing for Ecommerce
Online marketing is the practice of leveraging web-based channels to spread a message about a company’s brand, products, or services to its potential customers.
Digital marketing can be broadly broken into 8 main categories including:
- Search Engine Optimization,
- Pay-per-Click,
- Social Media Marketing,
- Content Marketing,
- Email Marketing,
- Mobile Marketing,
- Marketing Analytics and
- Affiliate Marketing .
![](https://yogitechsolutions.com/wp-content/uploads/2023/02/what-is-ecommerce-marketing.jpg)
![](https://yogitechsolutions.com/wp-content/uploads/2023/02/smalbanner.png)
Marketplace Management
Marketplace management enables you to sell your products across multiple marketplaces (eBay, Amazon, Flipkart, Myntra, TATA1mg, Rakuten, etc.) in just a few clicks. Marketplace Management allows you to significantly increase your turnover thanks to appropriate and faster management of all your marketplace accounts. Marketplaces fall into three main categories when grouped by their target audience:
- Business-to-Business (B2B)
- Business-to-Customer (B2C)
- Peer-to-Peer (P2P), sometimes referred to as Customer-to-Customer (C2C).
Marketplace Paid Campaign
These are paid ads that appear between regular product listings on Marketplace (mobile only), helping businesses reach more users where they’re already scrolling and shopping with purchase intent.
Examples of paid advertising include Pay-Per-Click (PPC), Programmatic advertising, Google Ads, Google Display, Facebook Ads, Twitter Ads, LinkedIn Ads, Google and Facebook remarketing.
![](https://yogitechsolutions.com/wp-content/uploads/2023/02/626832c76d0e7ac2e8b1f13a_62618be01ea92830aadd74bf_Facebook-Ad-Library.png)
![](https://yogitechsolutions.com/wp-content/uploads/2023/02/360_F_252147144_jGZ2LlyFMoqpDPvtnVq2c2vvaECwTjn3.jpg)
Email Automation
Email automation is the use of technology to automatically send pre-written or customized emails to a targeted group of individuals based on triggers or actions, to save time and resources, improve engagement and conversion rates, and increase revenue.
![](https://yogitechsolutions.com/wp-content/uploads/2023/02/download__3_-removebg-preview.png)
Help & Support
- Offer multi channel support.
- Personalize support and marketing.
- Offer self-service support.
- Use the right organizational tools.
- Offer an avenue for providing feedback.
- Develop a need for speed.